Sunday, August 8, 2010

Segmentation 3: Cleaning up Acura



Too many models muddling up the middle. That's a problem with Acura.
Blend the best of the CSX and TSX into one and run it against the BMW 1. Leave the TL to run in the 3-series space. Any sport mod to the TL can use the X as a "type".
In the 5-series space, run the RL.
Introduce the Acura SL into the flagship space, upwards of $100,000.